When I first started in the café industry with Borders my customers would say things like “your drinks taste better than so and so’s” or “I like it when you are here because you make my drinks right!” This used to be a badge of honor but as I grew and learned more I realized it wasn’t. In fact it was an indictment on our whole operation.
Archive for the ‘General Interest’ Category
I love food shows…I love food! Food shows are great places to stoke the creative fires for your cafe ‘s and coffee areas. Here are a few pictures from a show I just attended. When attending a food show here are a couple of things to keep in mind: 1. Pace your self There’s a [ Read More ]
I love the spring and summer season (especially after the winter we have had). As the seasons change we as retailers need to change with them. When it comes to transitioning your store for the season you must: 1. Think Display Merchandising Spring provides you the opportunity to give your displays and merchandising and fresh [ Read More ]
While the calendar says it is officially spring, for some parts of the country. spring doesn’t seem to have sprung just yet. None the less we should already be transitioning our menus for the warmer season and spring environment. Here are a few tips to guide you. 1. Think Iced and Frozen As we are [ Read More ]
Great leaders share many of the same characteristics. You’ve read them or heard them before. Hopefully, a leader you follow shares them, and you probably share many, if not all of them, as well. Leaders are great communicators, trustworthy, influential, decision-makers, loyal, technically proficient, confident, and on and on. Based on lists like this, one [ Read More ]
They take their built-in audience (members and guest) for granted and They take their built-in audience (members and guest) for granted. In mistake one, some church stores have become so numb to the fact that people will be coming into the store before or after services or special events that they don’t make any effort [ Read More ]