Christian Retailing.com recently posted a great article about “Advocating Alliances with Church Bookstores” and posed some great questions that I wanted to pass on to you to consider as you prepare for the holiday season and long term success.
1. Look at your store from the consumer point of view.
2. Do you even want to go into your own store?
3. Are you offering all you can with service for your customers?
4. Why would anyone want to buy their books anywhere else than from you?
